HomeFillingChocolate Power Brand targets China boom

Chocolate Power Brand targets China boom

Confectionery giant Mondelēz International is launching its Milka brand in China this September as the company looks to capitalise on the country’s growing love for chocolate, which represents a $2.8 billion market opportunity.

To continue reading,
please login or subscribe

Related content

Latest news

LC Packaging wins approval for emissions targets

Dutch firm LC Packaging’s near-term science-based greenhouse gas (GHG) emission reduction targets have been approved by the Science Based Targets initiative (SBTi). The company is...

PureCycle’s PP waste plant is an energy saver: LCA

PureCycle’s anticipated PP waste purification plant in Belgium is expected to offer considerable energy savings when compared with virgin plastics production, an independent lifecycle...

Husky opens US service centre

Injection moulding machinery maker Husky Technologies has opened a new service centre in Jeffersonville, Indiana (USA), with a ribbon cutting ceremony. Working with third-party provider...