Tiptree has selected Amcor’s RecyClass-certified collation shrink film and Bontite Sustane stretch wrap, both containing 30 per cent post-consumer recycled (PCR) content, ahead of changes to the UK Plastic Packaging Tax (PPT) in April 2027.
The preserves and spreads brand, owned by Wilkin & Sons, is using the films for shrink film and pallet stretch wrap.
From April 2027, post-industrial recycled content will no longer count towards the 30 per cent minimum recycled plastics threshold under the PPT. Only PCR content will be accepted.
RecyClass certification
The PCR content in both films is independently certified through RecyClass. The films are produced at Amcor’s UK sites in Leominster and Bromborough and hold RecyClass Recycled Plastics Traceability Certification under EN15343.
Manuel Martinez, packaging buyer at Wilkin & Sons, said the company had been incorporating recycled content into its packaging for some time. With the PPT changes approaching, he said its collaborative relationship with Amcor made it natural to seek the company’s expertise.
“Having that content independently verified via RecyClass, with certification, gives us confidence in the traceability of the material,” Martinez said.
He added that the packaging continued to provide the performance and operational efficiency required by the business.
Gabrielle Ditsch, sales director at Amcor, said the company had worked with Tiptree for many years and was looking at ways to increase recycled content without compromising performance.
‘Technically challenging’
“Incorporating PCR into shrink and stretch films can be technically challenging,” she said.
Amcor’s focus was on maintaining the strength, consistency and efficiency expected from the films, according to Ditsch.
She also pointed to a wider interest among customers in the provenance and verification of recycled content, as well as how it performs in practice.
“Customers are increasingly looking beyond recycled content percentages alone and asking where that material comes from, how it is verified and how it performs in practice,” Ditsch said.
“That’s why certification, traceability, and product performance all matter.”
